Recognising that customers are increasingly price-conscious, Sainsburys focus on making healthy food affordable, while inspiring customers to cook, and at Sainsburys Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsburys work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsburys are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Sainsburys strong ethical approach has been at the heart of the Sainsburys business since the first Sainsburys store was opened way back in 1869. More than 140 years later, Sainsburys values still provide the framework for how business gets done at Sainsburys.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsburys believe that by considering the wider social, environmental and economic impacts of the Sainsburys business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Lilbourne Regular Sofa New Floral Cream
This comfortable UK-made regular sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish.

Fisher Price Modern Vehicles Sub
An action-packed submarine for children to take on their adventures. Includes a helicopter for serious rescue missions complete with spinning blades, stretcher, lights and a rescue line. The scuba tank means you can have fun both inside and outside of the sub. The robust plastic material is wipe-clean, so removing sticky fingerprints is a doddle. Suitable for children aged 3-8.

BaByliss Pro 230 Sleek and Curl Straightener
Products from industry leaders BaByliss are the choice of professionals. For salon-straight hair or sleek and sexy curls in the comfort of your own home, get the BaByliss Pro 230 Sleek and Curl Straightener. The 25% longer ionic ceramic plates generate an even heat transfer that's gentler on the hair for a healthy looking, glossy finish. The straightener heats up to its maximum temperature of 230°C in just 15 seconds, while fast heat recovery maintains a constantly high temperature during use. The automat

iDect N1i Twin Telephone
These two cordless black digital phones have an indoor range of 50m and 300m outdoors, inverse backlit display and give 10 hours' talk time and 100 hours' standby time. The answering machine accommodates 15 minutes of total recorded messages. Aside from a 100 name and number phone book, other features include caller ID, 30-call log, last number redial, call waiting and call timer, a range of ringtones, message playback from handset and base and eco mode for power saving.

Tu Ornate Floor Lamp
This ornate standard lamp has cut glass droplets to catch and refract light like a traditional chandelier. The long, thin steel stand is decorated with elegant curved leaf shapes and the lamp shade is covered in a light cream coloured fabric. Recommended for use with a bulb not exceeding 60W.

Yamaha Pacifica Electric Guitar Kit
Get to grips with the electric guitar with the Yamaha Pacifica Electric Guitar Outfit. This guitar kit contains everything you'll need to get started - or go further - on the road to rock stardom. The award winning Yamaha Pacifica guitar range is known for quality craftsmanship, excellent tone and playability and terrific value for money. The design matches vintage vibe with modern performance, incorporating comfort-contoured bodies, bolt-on neck designs and vintage style vibratos. The cool, black Pacifica

Panasonic TG8421 Black Single Handset Phone
This elegant phone is the top of Panasonic's digital cordless range and it certainly looks and acts the part. Boasting a sleek black design, this telephone will fit into even the most sophisticated environments, so it's ideal for home or office. Fully charged, it allows up to 15 hours' talk time and 250 hours' standby time, and has a 2" colour LCD display screen. Caller ID with caller ID memory, call waiting and text messaging capability are available, subject to your line subscription. With 40 minutes re

Sainsbury's Lexmark 1 Colour Ink Cartridge
The Sainsbury's Lexmark 1 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 1 ink cartridge. It is suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for the environment, but for each cartridge returned, we'll donate £1 to

Polar Gear Animal Ice Packs
Keep food cooler and fresher for longer by adding these animal ice packs to your lunch box or bag on top of the food (cold travels downwards!). Polar Gear's soft mini ice packs are completely safe and non-toxic, made in the UK and every batch of water used to make them is bacteria tested. Each pack contains water and a minimal amount of chlorine to keep it fresh. Polar Gear Mini Ice Packs are sold in packs of 3 - a penguin, a polar bear and a whale.

Plum Round Children's Picnic Table
Perfect for home picnicking or just letting children have their tea in the sun, the delightful rustic Plum Round Children's Picnic Table seats 4 kids very comfortably. The picturesque design combines table top, supports and built in seats in a single unit in a natural timber finish.. The sustainably sourced wood is pressure treated for longevity and sturdiness and guaranteed for 1 year. Some assembly is required, the wood is pre-drilled and all fixings are included. This product is not available to customers in

Nigella Living Kitchen Appetiser Bowl Set Cream
This party bowl set would make a great addition to any dinner party, with five egg shaped mini bowls nestling on a round plate. The matt cream glaze gives a neutral and simple finish, with just a touch of sheen inside the bowls. They're simple and appealing - much like Nigella Lawson's indulgent recipes. Weighty and smooth, this party bowl set has a high quality look and feel. It's also suitable for the dishwasher, microwave and freezer. Packaged in an attractive pale yellow and duck egg blue box, this set

Simplehuman Carrier Bag Holder
Storage is a problem in most houses, this design by Simplehuman stores your shopping bags in a discreet and stylish stainless steel holder, reducing clutter and freeing up valuable cupboard space. Its compact shape makes it ideal for mounting on the wall, behind a cabinet door or even under a shelf.

Typhoon Asian Dinner Set for 2
Two sets of bamboo chopsticks, rests, mats, ceramic rice bowls and dipping dishes mean that you can recreate the mood of your favourite noodle bar in the comfort of your home. Just add food and enjoy!

Rowlinson Decking Kit
Diversify and beautify your garden landscape with the easy to assemble Rowlinson Decking Kit. Create the perfect setting for entertaining, outdoor dining or simply to soak up the sun on a summer afternoon. Large or small, your garden's natural beauty will be greatly enhanced by this simple deck, which will fit into a right-angled corner. Simplicity, individuality and versatility are the hallmarks of the Rowlinson decking system. All the components you need are provided ready cut with full assembly instruct

Verbatim DVD+RW Blank Disks Spindle of 25
The Verbatim Spindle of 25 DVD+RW is a pack of 25 DVD+RW, ReWriteable DVDs. Conventional DVD+RWs become degraded on every rewrite cycle, limiting their useful life, but these use Verbatim's SERL" technology that allows them to be rewritten over 1,000 times, making them very useful for temporary media storage and streaming media. Of course, they can be used for storage of any other files as well. They also offer longer than standard archival life and a 4x write speed, and are compatible with most DVD writer

Tigger and Pooh Deco Storage Box
The Tigger and Pooh Deco Storage Box has a 25L capacity and is fun, durable and functional. Your kids will love the colourful design, decorated with their favourite characters from Winnie the Pooh - and who knows? It may even inspire them to pack their toys away! The box comes with a matching lid to keep things tidy and is made of strong, durable yet incredibly lightweight polypropylene for maximum storage convenience.

Edge Kick Boxing Set
Sometimes kids need to burn off energy and it's good to channel this productively. The Edge Kick Boxing Set includes a height adjustable steel post, inflatable punching ball, inflation pump and boxing gloves, giving active kids a safe and fun way to get fit and focus excess energy. Suitable for children aged 6 years and over.

Tu Oval Table Mirror
This oval mirror is elegant and stylish and has an attractive raised concentric design. Freestanding, this useful mirror has a full range of motion allowing you to position it at just the right angle.

Scafell Rock 30L Daysac
Fit all your essential items for a day's walking in this 30L rucksack from Gelert. Packed with features, it is large enough to hold an A4 folder, is comfortable to carry with its shaped and padded shoulder straps and also includes a chest strap to distribute the weight evenly. The stylish red rucksack has one large compartment which can be locked for extra security and a further two front zip pockets with a multi-function organiser section which includes a key clip. A CD/MP3 internal pocket allows you to p

York Diamond 90kg Olympic Cast Iron ISO-Grip Set
A great set for Olympic-style lifting. The plates in this set feature an ingenious design to make loading and moving plates easier and safer, with no pinching. The patent-pending design has thicker hubs than rims. This allows a small space for fingers to easily grasp the plates, while still maintaining standard Olympic hub sizes. Truly ergonomic Olympic lifting is now possible. The set contains four 2.5kg plates, two 5kg plates, two 10kg plates, and two 15kg plates. Also included is a solid steel, chromed

Autocare 12V DC to 240V AC Power Inverter 300W
If you find yourself needing mains power while you're out and about, simply plug this inverter into your cigarette lighter socket (plug included), and it will convert the 12V DC current to a more usable 240V AC current, for use on a wide range of household products, such as laptops and mobile phone chargers, food mixers or small televisions. The converter is a small box, with a cable to plug into your cigarette lighter. On the box, a normal UK three-prong plug socket gives you hassle free access to the pow

Supreme Soft Grip Saute Pan
Cook in comfort with this sauté pan and lid. With a 3L capacity, this stainless steel pan features the Teflon Platinum Pro non-stick coating to ensure your food turns out the way you intended it. A 6.5mm encapsulated base ensures even heat distribution throughout the pan which helps prevent the burning of your delicious food. The lid is also stainless steel and both its handle and the pan's handle are made from soft to touch silicone that reduces the transfer of heat when used on the hob. The 24cm wide

Vacu Vin Champagne Saver
Champagne is always a treat for a special occasion. However, it can often be an indulgence, so why waste a drop? The Vacu Vin Champagne Saver is designed to help retain the fizz by keeping the bubbles in and minimising oxidation. Once locked onto the bottle, the handle opens to allow perfect, non-drip pouring and closes to keep the champagne fresh. Fits most champagne bottles.

Panasonic 26" HD-Ready Digital TV TX-L26X10B
This superb Panasonic Viera LCD TV delivers stunning images and is high-definition ready. It has a wide colour viewing angle, high 30,000:1 dynamic contrast and Panasonic's Intelligent Frame Creation technology to achieve razor-sharp motion-picture playback. 24p Smooth Film capability makes film viewing "truer" by showing films at the same speed as at the cinema, while V-Audio Surround fills the room with crystal clear sound. Viera Link allows interconnected operation of various AV devices using only the

Western Digital 2TB My Book Mirror Edition External Hard Dive
If absolute security is key, the Western Digital My Book Mirror Edition backs up your data twice, to ensure that your files are safe even if one of the drives fails. With automatic backup, you can set your hard drive to backup your data, and it will then replicate that data again on a second drive - utilising two 1TB blocks to save your files. Once setup you can forget about it, every time you save or change a file, it automatically backs-up the change on the hard disk drive.

Russell Hobbs Ceramic Soleplate Steam Xpress Iron
This is a 2000W iron with a 250ml water tank and a ceramic soleplate. Lightweight and versatile, it offers self-clean and auto-steam features and can be used in dry, steam, surge of steam and spray modes. It has anti-scale and anti-drip technology and is practical, with a soft grip handle and anti-slip rubberised heel. It has a 2m power cable with a 360 degree swivel cord for easier ironing.

Basic Headphones
These basic earbud headphones are useful as spares or for private listening indoors.

Nicky Clarke Pro Ceramic Curling Tong
Nicky Clarke, Britain's most trusted hairdresser, brings you a range of hair care appliances to eliminate bad hair days for ever. Control and style gorgeous curly locks with the Nicky Clarke Pro Ceramic Curling Tong. The curler uses ceramic technology to rapidly heat up to its improved maximum temperature of 220 degrees - ready to use in just five minutes. The ceramic coated barrel also ensures even heat distribution and is kinder to your hair, leaving perfectly smooth curls, spirals and waves. The digital

Hoover Alyx 2000W Bagless Cylinder Vacuum Cleaner Red
Hoover, the classic name in vacuum cleaners, has a long history of high quality products that deliver excellent cleaning power. This 2000W bagless cylinder vacuum cleaner is perfect for around the home and lightweight for ease of use. The HEPA filter traps small particles, and is perfect for allergy sufferers as it effectively filters out pollens and dust-mites.

Meccano Build & Play Funky Car
The Meccano Build & Play Funky Car set gives kids a range of options to play with. Designed for young children, the 161 large, flexible, cheerfully coloured sections can be put together to make a total of six different models - including a helicopter, a robot and a plane (assembly instructions included). Ever since its early beginnings in a Liverpool workshop in 1898, where Frank Hornby invented the construction sets for his own children, Meccano has been a favourite among children of all ages. To this da